The single-day shoot took place entirely in a state-of-the-art virtual production studio, in collaboration with Ole Virtual Production. Using green screens and real-time tracking combined with Unreal Engine, we were able to create a dynamic virtual set that allowed us to instantly switch locations. This cutting-edge technology not only enhanced the creative flexibility of the shoot but also enabled us to bring Sin Ter May’s brand story to life with precision and innovation, all while maintaining a seamless visual flow.

Directed by Zac Lee